Frequently Asked Questions (FAQs) on PSP4H

What is the PSP4H?

The Private Sector Innovation Programme for Health (PSP4H) is a two-year action research project funded by the UK Government’s Department for International Development (DFID), implemented by Cardno Emerging Markets and its partners. The project aims to understand how the working poor in Kenya access health care products and services from the for-profit private sector, and at the same time foster private sector investment in better serving the health care needs of the working poor.


What is the goal of PSP4H?

The overall objective of the project is to learn lessons on how a market systems approach benefits pro-poor health interventions. PSP4H will inform future programme design regarding the viability of supporting for-profit private sector provision of quality, affordable and sustainable health care to the working poor.


What is the role of PSP4H?

PSP4H acts as a consultancy firm; we provide technical advice to private health sector investors who serve pro-poor markets. PSP4H plays a facilitative and catalytic role in expanding the private health care market to reach more poor consumers. Our functions include risk sharing, capacity building, market research, market intelligence and acting as an innovation centre to any private sector investor with an innovative business idea to pilot. PSP4H is not a market player per se.


Who can partner with PSP4H?

PSP4P works with private health sector providers, enterprises and investors who have innovative health care ideas targeting the working poor. Our target interventions are pro-poor, private sector driven, and for profit. The ideas should also have strong potential for scale and eventually attract other private sector players to the health market.


What motivation do I have as a provider to work with PSP4H?

PSP4H offers private sector investors interested in reaching the working poor market segment an opportunity to experiment in areas where market opportunities exist but the risk exposure may be too high or there is too little information to make an informed investment decision. The programme will partner with private, for-profit health entities to understand and quantify market opportunities, develop and test business models, underwrite market innovations and share some of the risks of pioneering. If pilot interventions are successful, we will assist in scaling them up.


What kind of support can I expect from PSP4H?

The PSP4H project acts as a health care consulting firm. It supports and invests in development activities but does not finance transactional (operational costs and purchases) activities. Possible areas of support include but not limited to: market intelligence, risk sharing, market research, business modeling, capacity building and introduction of innovations.


Can PSP4H buy equipment and supplies for my clinic?

Equipment and supplies are considered operational costs and therefore are not supported by the programme unless they are breakthrough innovations.


Does PSP4h have priority health areas?

The areas PSP4H is keen on include (but are not limited to) maternal and child health, non-communicable diseases, health financing, laboratories and diagnostics, drugs supply chain, clinics and hospitals. We will consider any innovative health care ideas that provide better access and/or quality to the working poor in Kenya.


What is an innovation?

Innovation refers to renewing, changing or creating more effective processes, products or ways of doing things. For health businesses, this could mean implementing new ideas, introducing previously unavailable products or improving your existing services. Innovation can be a catalyst for the growth and success plus help a business adapt and grow in the marketplace.

Being innovative does not necessarily mean ‘inventing’. Innovation can mean radically improving your business model and adapting to changes in your environment to deliver better products or services to the working poor. Successful innovation should be an integral part of a business strategy that fosters creative (out-of-the-box) thinking and problem solving.


What does PSP4H expect from its partners?

We expect to work with partners who share mutual objectives. PSP4H is seeking evidence on private sector-driven health care development activities that are beneficial to the working poor, and as such we want information and data from our partners. We expect partners to invest alongside us in pilots.


How does one submit an application for support?

Our partnering process is a negotiated one based on business needs or topic area and there is no application form. Please visit our office or contact PSP4H by using the details below:

Private Sector Innovation Programme for Health (PSP4H)
2nd Floor, Kiganjo House
Rose Avenue, Kilimani​
Nairobi, Kenya
Email: info@psp4h.com
Telephone: +254 (0)708 771 545